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Upcoming webinar: from old jeans to new beginnings

📅 Date: Thursday, June 12, 2025
🕛 Time: 12:00 – 13:00 (CEST)
📍 Location: Online 
🎤 Hosted by: Cirmar & DenimX

Why attend this webinar?

Every year, millions of tons of textiles end up as waste — but what if that discarded materials like denim could become something valuable again? Join us for an inspiring session on circular design in action, where we explore how used jeans are being transformed into high-quality furniture and interior elements.

Hosted by Cirmar and DenimX, this webinar offers a behind-the-scenes look at how leading innovators are using digital product passportsmaterial reuse, and circular design principles to reshape the future of manufacturing and sustainability.

What you will learn

  • How DenimX turns discarded denim into premium design products
  • The story behind the Nike headquarters project, where old jeans became modern office chairs
  • How to embed circular design thinking into your product development process
  • Practical examples and tools, including Cirmar’s Circle Passport platform, to measure and showcase circular impact
  • How cross-sector collaboration drives innovation in circular business models

Who should attend?

  • Sustainability professionals
  • Product and furniture designers
  • Corporate innovators
  • Circular economy advocates
  • Anyone looking to future-proof their organisation through regenerative practices

Why this matters

The transition to a circular economy is no longer optional — it’s essential. Businesses are under increasing pressure to demonstrate transparency, reduce waste, and close resource loops. This webinar will show you how design, data, and collaboration can turn sustainability goals into real, scalable impact.

Register now

Spots are limited! Don’t miss this opportunity to learn from industry leaders and get inspired by real-world examples of circular design in practice.

👉 Register for the webinar on LinkedIn
📧 Questions? Contact us at info@cirmar.com

Spread the word

Feel free to share this webinar with colleagues or partners who are working on circularity, product development, or sustainability strategy.

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